Introduction: Why “Near Me” Searches Are a Goldmine for Landscaping Businesses
Imagine this: A homeowner is standing in their overgrown backyard, frustrated with the state of their lawn. They pull out their phone and type “best landscaper near me” into Google.
Within seconds, a list of businesses appears—but only the top results get their attention.
Now, ask yourself: Is your landscaping business showing up in those top spots?
With over 46% of all Google searches having local intent (Search Engine Roundtable), ranking for “near me” searches is one of the fastest ways to attract ready-to-hire customers.
If your landscaping business isn’t optimized for these searches, your competitors are getting the leads you should be getting.
The good news? With the right local SEO strategies, you can dominate “near me” searches and bring in more high-value clients. Let’s dive into how to make it happen.
Key Takeaways
By the end of this article, you’ll learn:
- Why “near me” searches matter for your landscaping SEO strategy.
- The best tactics to rank higher in local search results.
- How to attract more high-intent leads from local customers.
Disclaimer: “I Know What You’re Thinking…”
You might be wondering, “Do people really search for landscapers with ‘near me’?”
Absolutely!
- 82% of smartphone users search for businesses “near me” (Search Engine Land).
- 76% of people who search for a local business on their phone visit that business within 24 hours (Thing With Google).
- 28% of those searches result in a purchase or booking.
Bottom line? If you’re not optimizing for “near me” searches, you’re leaving money on the table.
Why “Near Me” Searches Matter for Landscaping SEO
1. They Attract High-Intent Clients
Someone searching “landscaping company near me” isn’t just browsing—they’re actively looking to hire a local landscaper right now.
2. Google Prioritizes Local Businesses
Google’s algorithm favors businesses that are nearby, especially when users search from their mobile devices.
3. More “Near Me” Searches Are Happening Every Year
With the rise of voice search (Siri, Alexa, Google Assistant), more people are asking, “Who’s the best landscaper near me?”
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We can help your landscaping business dominate “near me” searches and get more clients. Contact us today!
How to Optimize Your Landscaping Business for “Near Me” Searches
1. Claim & Optimize Your Google Business Profile
Your Google Business Profile (GBP) is the #1 factor in ranking for local searches.
✅ How to Do It:
- Claim your GBP at Google Business
- Ensure your business name, address, and phone number (NAP) are 100% accurate
- Use “landscaping near me” and location-based keywords in your business description
- Add high-quality photos of your projects to build trust
2. Use Local Keywords in Your Website Content
Your website should include keywords that match what local customers are searching for.
✅ Where to Use Them:
- Homepage: “Looking for expert landscaping services near you?”
- Service Pages: “We provide the best lawn care in [City Name].”
- Blog Posts: “How to choose a landscaper near you.”
Stat to Note: 72% of local searchers visit a store within 5 miles of their location (HubSpot).
3. Get More Online Reviews
Google favors businesses with more positive reviews in local search rankings.
✅ How to Get More Reviews:
- Ask happy clients to leave reviews immediately after service
- Use a Google Review short link in texts and emails
- Respond to every review—Google rewards businesses that engage with customers
4. Optimize for Mobile & Voice Search
Most “near me” searches happen on mobile devices—so your website must be fast and mobile-friendly.
✅ How to Optimize:
- Ensure your site loads in under 3 seconds
- Use click-to-call buttons for easy contact
- Add FAQ pages with voice search-friendly phrases (“Who is the best landscaper near me?”)
Stat to Note: 58% of all Google searches come from mobile devices (Statista).
Need Help Ranking for Local Searches?
We’ll optimize your landscaping SEO so you get more clients from Google. Get started now!
5. Build Local Citations & Directory Listings
Citations help Google verify your business’s location and improve rankings.
✅ Where to List Your Business:
- Google Business Profile
- Yelp
- Angi (formerly Angie’s List)
- Houzz
- Facebook Business Page
6. Create Location-Based Content
Writing blog posts about local landscaping trends, city-specific tips, and seasonal services helps Google connect your business with local searches.
✅ Example Blog Topics:
- “Best Landscaping Services in [Your City]”
- “Spring Lawn Care Tips for Homeowners in [Your Town]”
Common Mistakes That Hurt Your “Near Me” Rankings
1. Not Claiming Your Google Business Profile
If you don’t claim and optimize your GBP, Google won’t show your business in local results.
2. Ignoring Online Reviews
Low or negative reviews will push your business down in search rankings.
3. Using Inconsistent Business Information
Your business name, address, and phone number must match exactly across all platforms.
Get More Local Clients with SEO!
We specialize in landscaping SEO to help you rank #1 for local searches. Contact us now!
Conclusion: Get Found When Customers Search “Near Me”
If your landscaping business isn’t optimized for “near me” searches, you’re missing out on clients who are ready to book.
By optimizing your Google Business Profile, website, reviews, and local content, you can outrank competitors and attract high-intent leads.
Start today—because your next client is searching for a landscaper near them right now!
